HARIBO

Haribo is a company that began in a suburb of Bonn, Germany. It has grown to become one of the most successful and popular global sugar candy brands, carrying the title of the #1 top selling gummi bear in the United States.

created by LUXI

HISTORY

Founded: December 13, 1920
CEO: Hans-Guido Riegel
as of 2018: over 7,000 employees

LOCATIONS:
ASIA: Singapore, Japan, China

EUROPE: Belgium, Denmark, Germany, Finland, France, Italy, The Netherlands, Norway, Austria, Poland, Russia, Sweden, Switzerland, Slovakian Republic, Spain, Czech Republic, Turkey, Hungary, United Kingdom

AMERICA: USA

AUSTRALIA


"When Haribo of America was incorporated in the 1980s in Baltimore, Maryland, Haribo's gummi candies were introduced to the U.S. mass market, through drugstores, grocery stores, discount stores, etc. The packaging was translated into English, and package weights were adjusted to match U.S. candy price points and package sizes. A laydown bag was developed for the U.S. supermarket trade, instead of the hanging bag commonly found in German supermarkets, and a boxed product was developed for theaters." link of source

PRODUCTS

The top three most popular products of HARIBO would be the original gold bears, the Happy Cola gummies, and the Peach gummies.

ALL PRODUCTS:
Goldbears
Starmix
Twin Snakes
Happy Cola
Peaches
Berries
Happy Cherries
Dinosaurs
Frogs
Fruit Salad
Fizzy Cola
Smurfs
Ginger Lemon
Roulette
Rattle Snakes
Alphabet Letters
Sour Cubes
Sour Streamers
Sour S'ghetti
Seasonal

OFFICIAL

OFFICIAL HARIBO SITE